Archive for the 'Internet marketing' Category

Jul 21 2008

Domain name changes and how they affect you

New domain names are registered all the time, and ones previously registered expired. Sometimes that’s the result of simple neglect. The owner of the name chose not to renew his or her ownership, so the name became available for someone else to use. In rare cases, a highly original mind managed to think of a new one. In the other common scenarios, someone chose to just let it go or sell it.
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Jul 16 2008

Justin Timberlake and Niche Marketing

Are you a fan of Justin Timberlake? Don”t worry, you don”t need to be one to make money from his tattoo - if that sounds bizarre to you, then read on to see how it can be done, and for free…
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Jul 15 2008

Email Issues

When you build a web site, you often provide a means for users to communicate with you. One of the most common “add-ons” to a web site is the addition of some kind of email access. Email is used to sign users up for newsletters, provide communication for administrative issues and a hundred other uses. But, as everyone sadly knows, email problems can occur.

Virus infection is among the most common, though the situation is actually better today than in the past. Huge efforts, and some progress, has been made over the past 10 years to reduce the number and severity of virus attacks. Hackers haven”t surrendered, far from it. But they”re on the defensive like never before.

Many of those viruses were (and are) spread through email, usually in the form of email attachments. That’’s the source of the now-common advice never to open an attachment from someone you don”t know. Professionals will often extend that advice to suggest you never open an attachment that’’s unexpected, even if it’’s from someone you know. Well-meaning, but computer-challenged friends often accidentally forward virus infected emails.

Spam has taken over the top spot for email annoyances. It’’s estimated by various different professional sources that 92-97% of all email sent today is spam. While the definition varies, spam is generally regarded as any unwanted commercial email sent by someone whom the recipient doesn”t know or have a business relationship with.

Spam clutters email inboxes, requires people to sift through to find valid messages, and often contains offensive messages in some form. But, it’’s a fact of life and isn’t going away anytime soon. Even though laws are in place, thousands of spammers continue to risk fines or jail for the chance of making money from that small percentage who will open the unwanted email.

Other forms of email problems are even more severe for many web site owners. When the mechanisms fail that they rely on to send and receive messages to and from their users, that’’s a problem. Dealing with those problems can range from sending an email or instant message to an administrator, to tracking down the right person to get your site removed from a blacklist.

Email is the communications vehicle of choice for millions everyday. When the system burps, someone has to take time to do something about it. Often, that means relying on a person who is already overburdened with too many issues to resolve.

The Complete Guide to E-mail Marketing: How to Create Successful, Spam-free C...

Amazon Price: $16.47
Customer Reviews:
» I bought this book to help with my publishing company's marketing program. I truly regret spending any money on this book, and the time spent reading this book was a waste.

Brown's guide to E-Mail m...
Spam Kings: The Real Story behind the High-Rolling Hucksters Pushing Porn, Pi...
Amazon Price: $17.21
Customer Reviews:
» This book is a page turner. The book provides a fast-paced account of spammers and spam fighters, their business practices and respective struggles online and offline. I had picked up the book, simpl...
Email Marketing for Complex Sales Cycles: Proven Ways to Produce a Continuous...
Amazon Price: $11.21
Customer Reviews:
» Mr Churchill does for email marketing what Barack Obama has done for Internet usage. He capitalizes on the technology in a manner that is accessible to the reader and provides concepts that are depl...

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